Ditch the Funnel, Build a Marketing Ecosystem Instead

Ideas for building a marketing ecosystem that works for your business

Photo by The Tampa Bay Estuary Program on Unsplash

The funnel marketing model reigns supreme online. Most entrepreneurs have been convinced it’s the most effective strategy for launching and marketing to potential customers and clients. But is it the best and only way? What if instead of creating funnels, we built and nurtured marketing ecosystems?